Cola wars come to Laurier
Katherine Harding
Will it "Always" be Coca-Cola or will Pepsi become "The Choice of the Next Generation" for Laurier students?
Students' Union President Gareth Cunningham informed the board of directors a cold beverage exclusivity deal could be in place at WLU by the summer of 1999.
WLUSU has partnered with the University and the Graduate Students Association
to investigate the possibility of signing an exclusivity deal with a soft drink corporation.
The tripartite have acquired the services of Spectrum Marketing, a firm that has
facilitated similar deals at 22 Canadian post-secondary institutions, to help with the
investigation.
"I want to make it clear the University, GSA and the Students' Union are just
assessing the campus right now," Cunningham told the board. "We are not at the stage of
talking to a specific company and we do not know if we will get to that stage."
He said that the current assessment stage will involve garnering student opinion
and looking at student culture.
"I'd appreciate input so we can get a full understanding of what students want,"
said Cunningham.
"This deal is more than a supplier relationship, it is more of a partnership," he said.
"The primary pro is cash. The cons include the issue of choice and the slippery slope
debate."
Cunningham said that if the group investigating exclusivity makes it to stage two,
proposals will be solicited.
"If a decision is made towards the end of this fiscal year, the exclusivity deal could
be implemented in the summer when less people are on campus."
Director Kevin Nasir recommended to Cunningham that the question of cold
beverage exclusivity be posed as a referendum question during the WLUSU election in
February.
Motions, Motions, Motions
A slew of motions including one to adopt recommendations on guidelines for
motions affecting policy and operations (Yawn!) were tabled from three standing
committees of the board.
Correction: Last week it was incorrectly reported that WLUSU
collected a surplus of $6,020 in Student Activity fees than originally budgeted. The actual
surplus figure is $11,202.06. That figure makes Vice President Finance Devin Grady
giddier than a school girl.